The Biggest and Boldest Hair Trend of 2020


We’re almost half-way through the year (where does the time go?), and the age-old question of what to do with your hair is more relevant than ever. With salons closed, it’s all about taking matters into your own hands until we can one day soon be reunited with our beloved stylists.

For now, it’s all about at-home dye jobs and amateur haircuts. Just scroll through Instagram and you’ll see Bella Hadid giving herself bangs right above Dua Lipa and her new tangerine ‘do.

Below, celebrity hairstylist Clayton Hawkin, who has worked with the likes of Rowan Blanchard, Diane Guerrero, and Aubrey Plaza, weighs in on the biggest and boldest hair trends for 2020. Plus, we added a few new updates for what we’ve been seeing in self-isolation. What will be your style when you emerge from quarantine?

Color Wave

If you spend time scrolling on social media, you’ve probably noticed a few at-home dye tutorials and several of your favorite celebrities changing up their hue. Sing-songwriter Dua Lipa recently unveiled a pastel orange color she affectionately dubbed “orangina quaratina” while actress Kristen Stewart opted for a neon variant of the color. Ultimately, bright shades are a crowd favorite as seen with Hilary Duff’s sonic blue, Georgia May Jagger’s color-blocked locks, and Jennifer Love Hewitt’s vibrant pink.

Not sure you want to commit to permanent color? Try a temporary one like Bella Hadid. To achieve a similar grey, use L’Oreal Paris Hair Color Colorista 1-Day Spray in Silver.

Au Naturel

The stress of not being able to install braids or maintain blowouts due to coronavirus-imposed social distancing (we miss you beauty salon) has forced many Black women to embrace their natural curl patterns. Meg the Stallion recently shared a video showing off her springy 3C curls, a rarity for the Texas rapper who usually dawns wigs. Actresses Kerry Washington and Gabrielle Union have forgone pressed tresses for curly updos.

To keep your hair healthy, be sure to apply a leave-in conditioner like Innersense Sweet Leave In Conditioner and protect your edges and ends with an oil like the Briogeo Don’t Despair, Repair! Strengthening Treatment Oil.

Bob Away

Model Kaia Gerber set the tone for short hair when she debuted an A-line micro bob by celebrity hairstylist Guido Palau this past December. Shorter cuts have been a thing ever since.

Basically, there’s no rules when it comes to this classic style. You can embrace a sleek, blunt cut like Hailey Bieber and Kat Graham, or go bolder like Bella Hadid with neck length locks.

To keep prevent flyaways and enhance shine, warm up a few drops of the VERB Ghost Weightless Hair Oil between your palms and smooth from your hair’s mid-section to ends.

Curtain Bangs

Originating from Brigitte Bardot’s iconic cut in the ‘60s, curtain bangs feature a center part on shaggy fringe. Although influencers and celebrities have worn the look for a while, it went viral in January when Selena Gomez rocked it in her music video “Rare.”

Sport a subtle part like Euphoria actress Barbie Ferreira, or strategically looped cornrows like Grown-ish star Yara Shahidi. If you’d like to create a more distinct part like model Suki Waterhouse, use the Hot Tools Professional Mini Travel Flat Iron to flip either side of the bang away from your face.

Side Pieces

We love that this look is easily accomplished on different hair textures. Simply pull one long strand of hair along each side of the face.

Section thick pieces like Dua Lipa and Jennifer Lopez for a bold statement, or wispy tendrils like Normani and Euphoria’s Sydney Sweeney for sweet minimalism. You can even pull off this style with braids as per Tinashe and Doja Cat, or locs as best exemplified on Chloe Bailey.

Bling It Out

All kinds of embellishments are being used to upgrade the simplest of styles with eye-catching detail. Add crystals to your edges like Alicia Keys, pearls to your part per actress Lucy Boynton, or a few gold stars to braids like singer Tiffany Young.

“In 2020, that trend is heading north towards your hairline, as your makeup becomes a bit more muted,” explains Hawkins. “A tiny pattern of crystals (applied with simple lash glue) along the hairline is a simple way to turn a ho-hum ponytail or bun into a moment.”

We like the Ardell Duo Quick-Set Lash Adhesive Clear to keep everything in place.

Brunettes Have More Fun

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After three years of everyone and their sister going full-blown platinum, expect to see a return to darker shades. “Warm, rich blondes and chocolate browns will replace the light and ashy trends of the 20 teens―which really only flattered a small minority anyway,” says Hawkins. “Give in to the dark side!”

Unapologetic Curls

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“The days of beachy waves with straightened ends are over”, according to Hawkins. “While this look was a fun departure at the beginning of last decade, it became a parody of itself.” Instead, bouncy glossy curls with beveled ends will make a return. Roller sets with a gentle brush out and a good shine spray are all you need for this perfect return to 70s to 90s glam.

Length is Back

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Bobs, lobs, and every variation on the chic little French cut were the rage at the end of the 2000s. But it’s time to grow your mane out again. ” Think Cher in the 60s or Jen Aniston in the late nineties,” says Hawkins. “It’s all about shiny glossy long bone straight hair aka time to stock up on the biotin.”

Long Live Braids

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A hairstyle that comes with a disclaimer. This is not a trend, and this is not a style for all. And again for the people in the back: Braid responsibly. Now that we’ve gotten that out of the way, the red carpet has been full of box braids, from Zendaya’s floor-length ‘do at the Critics’ Choice Awards to Lacy Redway crafting the BraidHive for Tessa Thompson. “This stunning (albeit time-consuming) method of feed-in braids is a chic way to protect your natural hair while still being able to rock almost any style,” explains Hawkins. “Another plus is smaller braids tend to last much longer than thicker braids!”

Let’s Shag

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“The long Shag is THE haircut of 2020,” says Hawkins. “Featuring curtain bangs, tons of face-framing layers and long razored ends, the long shag is here to stay. Popularized by Elizabeth Olsen’s new do, this cut is a great way to look effortless while still maintaining an edge.” Feel free to skip the blowout with this one too. With the right beach sprays or curl products, this cut works best with your natural texture, whatever it is!

Green! Orange! Yellow!

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If fantasy colors are more your thing, this year is all about neon colors. “Say goodbye to the pastel unicorn shades of the previous decade and embrace an edgier hue,” says Hawkins. “Think the Fifth Element or Fame Era Lady Gaga. Neon green and orange and highlighter yellow are going to be everywhere in the fantasy color sphere. ”





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